Harley Street Care are one of the UK's premiere care agencies, and came to myself and regular collaborator Jos to produce a film for their website.

We came up with a film that spliced interviews of carers and clients with vignettes of the start of the carer's day and the interactions that they would have with their clients.

We looked at the recent advertisements created by Dove, which used a bright, earthy colour tone with plenty of light flares, and a very down to earth, personal approach to their subjects.

It was the first time I've done a semi-documentary style commercial, and I highly enjoyed the process, even if we had to get guerilla at points!